Why this matters now We live in a world wired for negativity. News cycles, social media, and even everyday conversations are designed to keep our brains focused on what’s wrong, not what’s possible. According to research from the National Science Foundation, the average person has around 60,000 thoughts per day—and more than 80% are negative. […]

Train Your Brain to Follow Through: The Desire + Identity Strategy for Executives Hi friends, Shayla King here—your favorite executive coach for leaders who want to increase performance, pay, and happiness. Fall and school activities are in full swing here in Austin, TX, and it got me thinking about motivation, discipline, and how we actually […]


