You get one life. Don't make it smaller than it needs to be.

I've watched brilliant leaders hand their best years to a job. They hit every number. They miss the recital, the vacation, the dinner, their own health. They tell themselves they'll enjoy it later.

Life can be gone in an instant. I know, because mine almost was.

So this is the standard I coach to. If this were your last year on Earth, you'd look back at your career, your family, your body, and your joy, and say:

Half the people at the top are miserable. We're doing it different over here.

"Damn. I did it right."

The standard I coach to

Where do you want to start?

The pH+ Lab
The executive accelerator.
"I want bigger career opportunities, better results, and more money. But I also want to work less, feel less overwhelmed, and enjoy my life."

Everything you need to be a top 5% executive who loves her whole life. In control, confident, and powerful, with the title and the pay to match. Four months of live coaching for women leaders, built on the 3 Rs. Next Lab starts January 25, 2027.

1:1 Coaching
Win the game you're playing.
"I'm dealing with real challenges and opportunities right now. I want an experienced executive coach in my corner helping me win."

Six months of game-time coaching with a former C-suite executive. The big decisions, the hard conversations, the high-stakes moves in front of you right now. For Directors, VPs, and C-suite leaders, women and men. New clients start in 2027.

Land the Role
Get the job.
"I'm actively applying for executive positions and want to land my next role now."

Not how to get a job. How to get a senior leadership role. The self-paced system to position yourself, apply, interview, and negotiate, plus a seat in my monthly Hiring Room. $2K for your $200K role.

Develop Your Leaders
For HR and executive teams.
Get your high-potential leaders ready for the next level, keep your best people, and build a bench that performs at a high level without burning out. Private executive coaching, sponsored pH+ Lab seats, leadership training, and Land the Role as executive transition support.

In control, confident, and powerful. Respected in the room. The one they come looking for. Paid for what you actually do. Weekends that are yours again, no guilt. Home with energy left.

STEP 1
Learn more.

STEP 2
Book a call with me.

STEP 3
Join now.

The executive coach for leaders whose next move matters.

PRIVATE EXECUTIVE COACHING
One on one, with a former Chief People Officer who sat on the other side of the table for the promotions, the raises, and the succession plans. I know exactly how those rooms decide. And I know how to get you there without losing your life on the way up.
Now accepting three private clients for 2027.

WHO HIRES ME
Directors, VPs, and C-suite leaders. Men and women. Sponsored by their company or by themselves.

When the company sponsors
You have a leader the business is counting on. Coaching is the fastest way to make sure they deliver.

●  A newly promoted VP or SVP who needs to land fast
●  A succession candidate the CEO wants ready inside 12 months
●  A top performer you can't afford to lose, or one who is burning out and you know it
●  A leader who got "executive presence" feedback and no playbook to fix it
●  A technical expert stepping into enterprise leadership

Download the Sponsor Brief →

When you sponsor yourself
You've had success. You want the title, the pay, and the life to match. And you'd rather have the person who has done it tell you exactly what works.

●  You're the most qualified person in the room and still not paid or promoted like it
●  The next level looks like more hours, and you know there's a smarter way
●  You have a high-stakes move coming: a promotion, a negotiation, a new role, a reorg
●  You want the career and the life. Both.

THE ENGAGEMENT
Weekly. Built around your real calendar and your real stakes.

This is not a course. There is no curriculum to get through. Every week we work on the exact situation in front of you, and you leave with the move. Half of those situations are at work. The other half are the life you're building around it. We work on both.

01
Weekly private sessions
You bring the meeting, the negotiation, the decision, the person. We get a hell of a lot done in 30 minutes. You always get what you came for.

02
Evolvework between sessions
Pointed work that changes the result, and most of it happens inside your actual job. Run the strategy in tomorrow's meeting. Reach out to two leaders this week. Then we review what happened.

03
The framework, on demand
If you ever show up without a subject, I pull the exact tool you need from the pH+ framework. You also get every tool I use and a seat in any workshop I run while we work together.

What this is not. It isn't a text-me-at-midnight arrangement, and you don't need one. If something urgent lands, I'm there. The rest of the week, you're executing. That's where the results come from.

Who it works for. Leaders who are willing. You'll be asked to do things that feel uncomfortable: say what you want out loud, be seen differently, let go of proving. If you're ready for that, you'll move faster than you thought possible.

As involved as you want to be. As hands-off as you want to be.

Tell me where you are and where you want to be. I'll tell you what I see blocking it and what I'd do about it. If we're a fit, we talk about starting.
45 minutes. Free. Prefer to email first? support@evolve-career.com

FOR SPONSORING COMPANIES

Alignment
If you want involvement, a sponsor kickoff, a midpoint check-in, and a wrap-up, all built around goals the leader, the sponsor, and I agree on at the start.

Confidentiality
Sponsors see goals and progress. What's said in session stays in session. That's what makes the coaching work.

Paperwork
Invoicing, W-9, and a professional development certificate for approval or reimbursement. Vendor onboarding handled.

Format
Virtual, with clients across the country. I'm based in Austin, with retreats and in-person time throughout the year.

Download the Sponsor Brief  ·  Coaching more than one leader? See shaylaking.com/corporate

THE INVESTMENT

At this level, one promotion, one negotiation, or one role you wouldn't have gone after otherwise pays for this many times over.

6 months · $25,000 · Monthly payment plans available.

Investing in yourself? Ask about the self-funded rate on your consultation.

Includes weekly private sessions, Evolvework between sessions, every tool in the framework, and workshop access while we work together. A professional development certificate is provided for corporate approval or reimbursement.

No income guarantees. Results depend on the leader and the work.

The receipts. At work and at home.

"Now I dream about my life."

DR. WENDY CROSSMAN · VICE PRESIDENT, AEROSPACE

Landed an executive role. Works less, worries less, performs higher.

$310K to $500K+

ANGELA HUDGINS · CHIEF PEOPLE OFFICER

Base, plus variable, plus stock.

Her dream role, $45K more in base, plus equity.

ELLIE PHILLIPS · DATA SECURITY EXECUTIVE

"I'm not just winning at work. I'm happier at home too."

Now a CPO.

NIKKI JOHNSON-BEYRLE · CHIEF PEOPLE OFFICER

"I'm now a C-suite executive, and Shayla's coaching absolutely helped get me here."

Promoted. Healthier. Closer to his kids.

SCOTT BENDER · CONTROLLER AND FINANCE BUSINESS LEADER

A new role before the Lab even ended.

LYNN MULLIGAN

"Every area of my life feels bigger."

"Shayla taught me that I am the asset. Prioritizing myself isn't selfish."

DR. DEARCY VAUGHAN · VICE PRESIDENT, HEALTHCARE

Compensation figures are reported by clients. Individual results vary.

Is this right for me?

You don't have to have made it all the way to the top. If you've had real career success, you're the one everyone counts on, and you want more without giving up your ambition, that's exactly who I work with.

What it takes to get to the top, and love it there.

I've sat in the rooms where promotion, pay, and succession get decided. Nobody in there talks about how hard you work. They talk about three things.

01
Results
Deliver executive-level results on what matters most to the business. And stop spending your life on low-value work.

02
Relationships
Build trust, influence, and visibility with the people who decide your next move.

03
Readiness
Show you can lead at the next level, and sustain it. Readiness is built on the two things most coaches skip:

The King Mindset
You control your thoughts, your state, and how you respond, especially when things go wrong.

Rituals
The habits that protect your energy, your health, and your time, so you can perform at a high level without burning out.

Get all three right and you bulletproof your career: the money, the relationships, and the skill set to go anywhere. And you don't have to choose. You get the big career, the big pay, and the big life.

Life won't always go your way. Your mindset decides what happens next.

Almost no one comes to me for the mindset work. Almost everyone leaves saying it was their favorite part. Because hard things happen. You don't get the job. You get passed over for the promotion. The reorg lands on your team. A diagnosis. A divorce. Nobody gets a life without them.

Most people fall into a deep, dark hole. They replay it for weeks, decide they weren't good enough, and stop going after anything. Ninety-five percent of people let their thoughts and emotions happen to them. They're driven by fear, and they suffer more than they have to.

The King Mindset doesn't promise you a perfect life. It teaches you to manage your mind on purpose, so you don't add extra pain to a hard moment. It still stings. You still feel it. Then you decide what's next, and you move.

THE DEEP, DARK HOLE
"I knew I wasn't good enough. Why bother?"
Weeks of nothing.

THE KING MINDSET
"That stung. What did I learn? Who am I calling this week?"
Back in motion, and stronger for it.

My client Scott practiced this on the small stuff for months, starting with how he talked to himself. Then he had a heart attack. Driving. Out of state. Alone.

"I was almost an hour from the nearest trauma center... Never panicked... I walked in the hospital at 5:30 local time and by 8:30 I had five stents in my heart... I looked at the nurse and go, you guys could use a TV on the ceiling. She goes, you do not sound like our normal patient."

SCOTT BENDER · CONTROLLER AND FINANCE BUSINESS LEADER, ON THE 5% CLUB PODCAST

Hear Scott tell the whole story →

Afterward he asked me if he'd done something wrong, because he never panicked. I told him he did it exactly right. Welcome to the 5% Club.

I didn't learn this from a book either. I used it to survive.

Two weeks after I launched my company, someone made a medical mistake that nearly cost me my life. I had two young daughters at home. I spent six days in a coma. I came off life support, and then I had to learn how to walk and talk again.

I had every reason to be angry. Bitter. Vengeful. I didn't let it make me any of those things. I used the same mindset work I teach my clients to choose my thoughts. And what I chose was gratitude. Grateful to be alive. Focused on moving forward. Determined to help other people live a big, beautiful life.

That's the King Mindset. Choosing your thoughts on purpose, even on the worst day of your life. Especially then.

I've sat in your chair. And on the other side of the table.

I didn't start at the top. I waited tables. I was a single mom stuck in middle management with autoimmune diseases, working harder than everyone around me and watching other people get the roles.

So I studied what the most successful and happiest people did differently. Then I ran it on myself. I made the C-suite by 40, with less stress than I'd had as a director and luxurious amounts of time for my kids. That became the Performance + Happiness framework. Now I teach it to leaders who want the same.

●  Chief People Officer at Winc. C-suite by 40.

●  Led full M&A integrations at Molex, a $7B Koch Industries company. Not just the people side. The whole deal.

●  Global HR leader in charge of training and development at Spirit Aero/Boeing. HR leader at Koch Industries.

●  Hired, trained, and coached thousands of leaders over 20 years.

●  Brown University certified executive coach.

●  Recognized by Sheryl Sandberg for DEI leadership.

●  Host of The 5% Club podcast for leaders.

●  U.S. Army veteran.

Welcome to the 5% Club.

We're leaders who refuse to settle for a successful career and an unfulfilling life. We want the big career, the big pay, and the big life. And we're not waiting until retirement to enjoy it. More performance. More happiness. Less sacrifice.

Or you can spend another year as the go-to, the fixer, the one who carries the team while someone else gets the role. You don't get this year back. Let's make it one you're proud of.

It's time for the big career, big pay, and big life.